Vera

Traceability & Logistics

Chain of custody, one tap at a time.

Identity travels with the object, so every movement and scan lands on one record instead of four systems.

Market exposure: are you prepared?

What no visibility is costing you

Three published figures for goods nobody is watching: how fakes travel, how often supply chains break, what one theft takes.

  • 79%

    of seized counterfeit shipments held fewer than ten items

    Fakes now move one parcel at a time, the same way your products do.

    OECD/EUIPO, 2025Customs seizures worldwide, 2020–21; up from 61% in 2017–19. Postal services are now the main channel.
  • 3.7

    years, on average, between supply chain disruptions of a month or longer

    When the next one hits, you need to know where each product is.

    McKinsey Global Institute, 2020Average across industries, as reported by industry respondents; 23 value chains analysed.
  • $274K

    stolen in the average US or Canadian cargo theft

    The goods resurface as stock, selling under your name.

    Verisk CargoNet, 2025Per confirmed theft, across 2,646 US and Canadian events.

Up to 80% of the actual, on-the-ground processes that these technology investments are meant to be ‘optimizing’ are not even reflected in current digital models.

Suzie Petrusic, Senior Director Analyst in Gartner’s Supply Chain Practice

How Vera solves it

Know where every unit has been

From factory to second owner, each handover is a tap on the item's own certificate, written as it happens.Factory, warehouse, store, first owner, second owner — each handover is a tap, and each tap lands on that item's own certificate. The history is written as it happens rather than reconstructed from paperwork afterwards.

Catch swaps at every handover

Anyone holding an item can check it at any handover, no app needed. A swapped one opens a different certificate.The check does not need a counter or a customer. Identity is on the object and the tap needs no app, so an item can be confirmed at any handover by whoever is holding it. A swapped item opens a different certificate, or none.

One tag from warehouse to customer

The same tag reads with a phone tap in a customer's hand and an RFID reader at up to about six metres.The same tag reads by a phone tap in a customer's hand and by an RFID reader at up to about six metres, so a product does not need a second tag for the warehouse.

Catch diversion and loss early

Your location confirms arrival with a tap. Nothing closes on a timer, so stock that never arrived shows as a list.A product is sent to one of your own locations from its certificate, and that location confirms arrival by tapping the tag. Nothing closes on a timer: the hop stays open until a person confirms it, so stock that left and never landed reads as a list, oldest dispatch first, instead of a discrepancy found at stocktake.

Have another capability in mind?

Tell us what you need. We'll tell you straight what Vera does today.

Explore how traceability & logistics works across the infrastructure

What it's worth

See the impact of traceability & logistics with Vera

Vera measures your return in real time from every scan and transfer, plus the figures you already track.

  • Alert 12,500

    owners directly if you ever recall a product

    Today: 1,500. A recall notice through the press reaches about 6 in 100 owners. With Vera: Every registered owner can be told directly, including owners who bought it second-hand.

    Today
    1,500
    A recall notice through the press reaches about 6 in 100 owners.
    With Vera
    12,500
    Every registered owner can be told directly, including owners who bought it second-hand.
  • Grow $750K

    a year in sales from stock your stores can find

    Today: Missed. Store stock records are often only 65–75% accurate, so sellable items go unfound. With Vera: Tags with Trace are counted by RFID in seconds, so the record matches the shelf.

    Today
    Missed
    Store stock records are often only 65–75% accurate, so sellable items go unfound.
    With Vera
    $750K
    Tags with Trace are counted by RFID in seconds, so the record matches the shelf.
What else Vera measures
  • Shrinkage between handovers
  • Time to locate a missing consignment
  • Cost of verification at goods-in
  • Authenticity verification rate
  • Invalid scan rate
  • Reported stolen
  • Transfer completion rate
  • Resales per resold item
  • Average resale price
  • Product lifespan
  • Countries reached
  • Repeat scan rate
  • Leads captured
  • and many more…

Modelled onModelled for a brand selling units a year at $

Starting figures are for a mid-size luxury brand. Try yours, run the full ROI calculator or talk to us.

Calculate upside →Calculate your upside →

Solutions

One platform for every solution.

Connected products unlock cost savings and new revenue lines across your business.

Brand Protection

Authenticity and ownership, settled on the spot by whoever is holding it.

Consumer Engagement

A direct line to whoever owns the product, long after the first sale.

Resale & Circularity

Certified resale as a channel the brand owns, and every subsequent owner it introduces.

AI & Analytics

Scans, transfers and sales arriving as one live dataset across the whole lifecycle.

Sustainability & Compliance

The per-item record a longer product life leaves behind — every owner, every part, and who is allowed to see it.

Precision across the entire supply chain