Vera

Vera for

Wines & Spirits

A bottle's value depends on what the glass can't show: how it was stored, how it moved, and whether the contents match the label. Vera puts identity on the capsule, so provenance travels to the table.

Wines & Spirits product

Seal

Unopened

Capsule intact · checked 2026

Traceability

Vineyard · BaroloOpened

Opening is recorded permanently on the tag

From product identity to profit

Every bottle becomes provenance anyone can check

One tap, no app needed: the bottle and its owner, verified for life.One tap with any phone, no app needed, proves the bottle's provenance, all the way to the table. Its certificate keeps you connected for life.

Vera Tags

Carry and verify identity

2 tags recommended for this product category

Closure Tag

Sealed over the cork with an arm down the neck, so drawing the cork breaks the loop.

Sizes: S75 · S90 · D120 · S150

Shown on this product · Closure tag (sealed over the cork)

Everything a counterfeiter wants from an old bottle is the glass and the label, and both survive being emptied. The capsule is the part a producer applies last and the part that has to be cut before anything can be poured, so it is where identity belongs.

Why this recommendation
Everything a counterfeiter wants from an old bottle is the glass and the label, and both survive being emptied. The capsule is the part a producer applies last and the part that has to be cut before anything can be poured, so it is where identity belongs.

Vera Certificates

Create connection beyond the sale

  • Estate, vintage, and where the bottle was filled
  • This bottle's number within its release
  • Each move it has made between cellars, warehouses and buyers
  • Who has owned it, from the producer forward
  • Every verification, and where the bottle was at the time
Maison Vera
Authentic

Maison Vera

Riserva — 2018
GiftSellReport

Details

Product ID
vt-mv-8c30fa2
Manufacture date
Jul 2024
Owned since
Mar 2025

Vera Platform

Capitalize on lifetime value

Identity that travels with every bottle protects what it's worth, connects you with its owners and turns every tap into intelligence.

Prove every product is yours

The tag opens that item's own certificate: its authenticity, owner and history. No app, no reader, just the phone's browser.The tag opens that item's own certificate — the same object on screen as in the hand, with its authenticity, its owner and its history. No app and no reader: the phone's browser is the whole apparatus.

Know where every unit has been

From factory to second owner, each handover is a tap on the item's own certificate, written as it happens.Factory, warehouse, store, first owner, second owner — each handover is a tap, and each tap lands on that item's own certificate. The history is written as it happens rather than reconstructed from paperwork afterwards.

Expose cloned tags the moment they're tapped

Every tap makes a fresh encrypted code. A forwarded link or replayed tap reuses an old one and is flagged invalid.Every tap computes a fresh encrypted code with a key that cannot be read off the tag. A forwarded link or a replayed tap reuses an old one, so it is recorded as an invalid scan and shown to the brand and to whoever is holding the item — and a tag Vera did not provision fails verification.

Have another capability in mind?

Tell us what you need. We'll tell you straight what Vera does today.

Why now

Wine labels now have to say what's inside.
Are you prepared?

Counterfeits and label rules are converging on wine and spirits. For example, fake and smuggled bottles still turn up in Europe, and EU wine labels must now list ingredients.

  • 2023

    is when EU wine labels had to list ingredients and nutrition, which may be given digitally

    European Union, 2021From 8 December 2023, EU wine labels must carry a nutrition declaration and a list of ingredients. Both may be given by electronic means such as a QR code, with the energy value and allergens still printed. Wine only; spirits have no equivalent rule
  • 6M litres

    of fake, substandard or smuggled alcohol seized in six months

    European Anti-Fraud Office (OLAF), 2023Counterfeit, substandard or contraband alcohol seized across 24 European countries in six months, December 2022 – May 2023
  • 208M

    hectolitres of wine drunk worldwide in 2025, the least since 1957

    OIV, 2026Estimated world wine consumption in 2025, 208 million hectolitres, down 2.7% on 2024 and the lowest since 1957. Volume, not value; wine only

Learn more about how to query market data with Ask Vera below

What it's worth

What connected wines & spirits could be worth to you

Vera measures your return in real time from every scan and transfer, plus the figures you already track.

Calculate your upside →
  • Protect $414K

    a year in sales from counterfeits

    Today: Exposed. A buyer can't tell your product from a copy before they pay. With Vera: Every tap proves which units are yours, so a buyer can tell your product from a copy before they pay for one.

    Today
    Exposed
    A buyer can't tell your product from a copy before they pay.
    With Vera
    $414K
    Every tap proves which units are yours, so a buyer can tell your product from a copy before they pay for one.
  • Reach 8,400

    second-hand owners who buy new from you

    Today: Anonymous. Most brands can't see who buys their products second-hand, or reach them. With Vera: A transfer hands you a customer who registered to complete someone else's sale.

    Today
    Anonymous
    Most brands can't see who buys their products second-hand, or reach them.
    With Vera
    8,400
    A transfer hands you a customer who registered to complete someone else's sale.
What else Vera measures
  • Authenticity verification rate
  • Invalid scan rate
  • Reported stolen
  • Transfer completion rate
  • Resales per resold item
  • Average resale price
  • Product lifespan
  • Countries reached
  • Repeat scan rate
  • Leads captured
  • and many more…

Modelled onModelled for a wine or spirits producer selling bottles a year at $

Starting figures are for an example wine or spirits producer. Try yours, run the full ROI calculator or talk to us.

Calculate upside →Calculate your upside →

From data to decisions

Ask your products anything.

Your competitors can buy the same AI. They can't buy your data.Your competitors can buy the same AI. They can't buy your data. Ask Vera turns it into AI that knows your business and your market, on the platform or in your own agents.

Click a question to ask Vera

Company: Maison Vera

Where are bottles from this release being opened?

Thinking

Questions

Asked by producers and merchants

Does a guest at the table need an app to check the bottle?
No. A tap opens the certificate in the phone's browser, with nothing to download and no account required to look.

Solutions

One platform for every solution.

Connected products unlock cost savings and new revenue lines across your business. Start with one or all six from day one.

Brand Protection

Authenticity and ownership, settled on the spot by whoever is holding it.

Consumer Engagement

A direct line to whoever owns the product, long after the first sale.

Resale & Circularity

Certified resale as a channel the brand owns, and every subsequent owner it introduces.

Traceability & Logistics

Every movement, transfer and scan, visible end to end across the supply chain.

AI & Analytics

Scans, transfers and sales arriving as one live dataset across the whole lifecycle.

Sustainability & Compliance

The per-item record a longer product life leaves behind — every owner, every part, and who is allowed to see it.

Unopened means uncompromised.