Vera for
Cosmetics & Perfume
A bottle is thrown away within a year, and counterfeits are built from the empties. Vera puts identity at the neck seal, so batch and origin belong to the bottle itself.
Digital passport
- Origin
- Grasse, FR
- Batch
- 2026-04
- Lot
- 118
Limited edition
Numbered at filling
From product identity to profit
Every bottle becomes a direct line to its buyer
One tap, no app needed: the bottle and its owner, verified for life.One tap with any phone, no app needed, proves where the bottle came from. Its certificate keeps you connected for life.
2 tags recommended for this product category
Closure Tag
Sealed over the cap onto the neck, so the cap cannot come off without breaking the loop.
Sizes: S75 · S90 · D120 · S150
Shown on this product · Closure tag (sealed over the cap)
The carton goes in the bin at the counter and a base label can be soaked off, but the neck seal is the one part of the bottle that has to be disturbed before the product can be used. Identity belongs on the part of the object that cannot quietly become part of the next bottle.
Why this recommendation
Vera Certificates
Create connection beyond the sale
- Origin, batch and lot, bound to the bottle rather than printed on it
- The bottle's number in the run, fixed at filling
- The date it was filled and released
- Who registered it, when an owner chooses to
- Every verified tap, and where it happened
AuthenticMaison Vera
Nuit Blanche — 50mlDetails
- Product ID
- vt-mv-8c30fa2
- Manufacture date
- Jul 2024
- Owned since
- Mar 2025
Vera Platform
Capitalize on lifetime value
Identity that travels with every bottle protects what it's worth, connects you with its owners and turns every tap into intelligence.
Prove every product is yours
The tag opens that item's own certificate: its authenticity, owner and history. No app, no reader, just the phone's browser.The tag opens that item's own certificate — the same object on screen as in the hand, with its authenticity, its owner and its history. No app and no reader: the phone's browser is the whole apparatus.
AuthenticMaison Vera
Nuit Blanche — 50mlDetails
- Product ID
- vt-mv-8c30fa2
- Manufacture date
- Jul 2024
- Owned since
- Mar 2025
Catch swaps at every handover
Anyone holding an item can check it at any handover, no app needed. A swapped one opens a different certificate.The check does not need a counter or a customer. Identity is on the object and the tap needs no app, so an item can be confirmed at any handover by whoever is holding it. A swapped item opens a different certificate, or none.
See where the fakes are
Map failed scans. A product showing up where it was never sold points to a market, seller or address to act on.Filter scans to the ones that failed, and put them on the map. Each country carries its own invalid-scan and repeat-scan rate, so a product turning up where it was never sold shows in the data. Counterfeit activity clusters — and a cluster is a market, a seller or an address you can act on, instead of a rumour you can't.
Have another capability in mind?
Tell us what you need. We'll tell you straight what Vera does today.
Why now
Young buyers are choosing fake beauty.
Are you prepared?
Counterfeits and young buyers' choices are converging on fragrance. For example, fakes take real sales, and some young UK buyers now knowingly buy fake beauty.
€3B
in EU cosmetics sales lost to counterfeiting a year
EUIPO, 2024Annual EU cosmetics sales lost to counterfeiting — 4.8% of the sector, 2018–2021 average212K
fake perfumes seized by US customs in a year
U.S. Customs and Border Protection, 2026Counterfeit perfumes seized by US customs in one year, FY20251 in 5
UK 18–24s knowingly bought fake beauty in the past year
UK Intellectual Property Office, 2026UK 18–24s who knowingly bought counterfeit beauty or hygiene products in the past year, 2025 fieldwork — up from 6%
What it's worth
What connected cosmetics & perfume could be worth to you
Vera measures your return in real time from every scan and transfer, plus the figures you already track.
Calculate your upside →Stop $450K
a year in return fraud
Today: $0. Most brands can't check that a returned item is the one they sold. With Vera: A return is checked against its certificate, not the receipt, before the refund clears.
- Today
- $0
- Most brands can't check that a returned item is the one they sold.
- With Vera
- $450K
- A return is checked against its certificate, not the receipt, before the refund clears.
Gain $300K
a year in first purchases from certificate viewers
Today: Anonymous. Most brands never learn who looks closely at a product they sold. With Vera: A tap by a non-owner is an introduction with no campaign behind it.
- Today
- Anonymous
- Most brands never learn who looks closely at a product they sold.
- With Vera
- $300K
- A tap by a non-owner is an introduction with no campaign behind it.
What else Vera measures
Modelled onModelled for a perfume brand selling bottles a year at $
Starting figures are for an example perfume brand. Try yours, run the full ROI calculator or talk to us.
From data to decisions
Ask your products anything.
Your competitors can buy the same AI. They can't buy your data.Your competitors can buy the same AI. They can't buy your data. Ask Vera turns it into AI that knows your business and your market, on the platform or in your own agents.
Click a question to ask VeraTap a question to ask Vera
Which batches are being scanned outside their market?
Thinking
Questions
Asked by perfume houses
Industries
One platform for every industry.
Every product type has its own lifecycle. The infrastructure to make them connected remains the same.
ApparelCare-label tags across high-volume collections
ArtProvenance from the studio to the collection
Auction housesVerify consignment before it reaches the block
EyewearFrame-level identity, warranty and service
FootwearInsole tags and verified secondary sales
HandbagsAuthentication and resale value for bags
JewelryIdentity set into the piece, for every owner
Legal DocumentsOriginals told apart from every copy
MemorabiliaChain of custody for one-of-one pieces
MusicPressing provenance for records and collectibles
SupplementsSeal-level identity from the lot to the buyer
Tickets & MembershipsTickets and member cards, holder by holder
Trading CardsOwnership and provenance, card by card
WatchesDial-level identity, service history and resale
Wines & SpiritsBottle-level identity and provenanceSolutions
One platform for every solution.
Connected products unlock cost savings and new revenue lines across your business. Start with one or all six from day one.
Brand Protection
Authenticity and ownership, settled on the spot by whoever is holding it.
Consumer Engagement
A direct line to whoever owns the product, long after the first sale.
Resale & Circularity
Certified resale as a channel the brand owns, and every subsequent owner it introduces.
Traceability & Logistics
Every movement, transfer and scan, visible end to end across the supply chain.
AI & Analytics
Scans, transfers and sales arriving as one live dataset across the whole lifecycle.
Sustainability & Compliance
The per-item record a longer product life leaves behind — every owner, every part, and who is allowed to see it.